Knowledge For The Modern Millennial

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Writing Genius: How to Write Clearly and Captivate People with your Words

Are you tired of struggling to express your thoughts and ideas in writing? Do you want to take your writing skills to the next level and captivate your audience with your words?

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The Writing Genius Promo Picture
Writing Genius: How to Write Clearly and Captivate People with your Words

In this comprehensive guide, you will learn why you need to be a writing genius, how to start with the first draft, and how to rewrite, edit, and proofread your work.

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With “Writing Genius,” you’ll have access to the tools and websites that can boost your writing prowess and help you stay up to date with the latest writing trends.

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Fast Track – The Complete Roadmap to Speed Up Your Learning Process

The Fast Track Book
Get the Fast Track Book

Stay relevant, master new skills, and be ready for whatever life throws at you.

Get Your Copy of Fast Track…

Fast Track offers actionable principles and proven hacks to learning and mastering any desired skill quickly. This is the complete roadmap to future-proof yourself and expand the opportunities available to you.

The ability to pick up new skills is becoming essential in a fast-changing society. Our information economy is based on intricate systems that change quickly. Fast Track enables you to swiftly learn complex things while retaining your value in our current society.  You’ll be able to do more and set yourself apart from the competition.

In the new economy, Fast Track is a superpower.

In Fast Track, Zamai Banje offers a way of life and action that leads to swift improvement – how to master any skill in a shorter time and speed up your learning process. Fast Track shows you how to work smart, constantly accomplish tasks at your peak level and learn skills the right and rapid way.

What will you learn from Fast Track?

Learn how to:

  • shift your mindsets to achieve extraordinary improvements.
  • focus intensely and take control of your time.
  • learn by doing and deliberate practice.
  • get back on track when you fall off course.
  • access superhuman wisdom to survive and thrive on your chosen path.

…and much more.

Who is Fast Track for?

Whether you are a busy executive seeking to learn skills to scale up your career, an organization hoping to expand aggressively, or simply an individual who wants to master those things that will bring you deep satisfaction and self-confidence, Fast Track will reshape the way you think about learning and give you the tools and strategies you need to master skills quickly… and transform your life along the way.

The Fast Track Book
Get the Fast Track Book

Order your copy of Fast Track with the links below…

UX CASE STUDY: Re-imagining a local user-friendly movie booking experience with Laolu

Re-imagining a local user-friendly movie booking experience with Laolu

THE MISSION

As part of my Google UX Design Certification Program, I got a project prompt to design a movie ticketing app in my hometown. I stay in Lagos, Nigeria and the city of Lagos never sleeps as there is always hustle and bustle. A way to relax and ease stress in this busy city is by paying a visit to the cinema or movie house. My mission was to create a personalized and user-friendly movie booking experience for cinema-goers in Lagos, Nigeria.

THE OUTCOME

I created Project Laolu from the ground up, conducting user research and understanding the end-users with proven methods. The aim was providing a seamless user-friendly experience when booking a movie ticket in Lagos, Nigeria. I then built a highly effective movie booking app to help cinema-goers book tickets from different movie houses with ease and flexibility.

THE IMPACT

The project was a success, with a viable app prototype and relevant real-life surveys with the main goal of satisfying the needs of the user. Laolu is a mobile app that ease the process of ticketing for movie lovers in Lagos, Nigeria.

SERVICES

User Experience (UX) Design

UX Research

User Interface (UI) Design

Project Laolu: Easing the stress of movie booking experience

HOW IT STARTED

Project Laolu begins with the tale of Fred Osheku.

Fred Osheku is a communications associate in a reputable non-profit organization. He loves movies and savors the excitement of seeing a blockbuster movie on the big screen at least once a month. However, to fully enjoy his movie experiences, Fred hates being stranded, and dislikes being held down by queues and unnecessary talk. He terms this as “the bottlenecks of human interactions.”

Fred is not alone. Like many other movie lovers, the movie booking experience is below par in Lagos, Nigeria. My goal was to solve this problem with Project Laolu. Laolu means wealth in Yoruba and like the name, my mission was simple – make the movie booking experience richer and seamless.

PHASE 1: Identify the potential users

I launched Project Laolu by applying a user-research method – Setting interview goals, recruiting participants and scheduling interviews. These interviews were done with persons who already go to movies in my hometown. They must also live in Lagos and were familiar with ordering services and products online.

Some of the questions I asked during the interviews include:

  1. How often do you watch movies at the cinemas? What motivates you to watch a movie there?
  2. Do you have any struggles getting tickets in a cinema in Lagos? How long does it take you to get one?
  3. Can we improve the current booking experience with cinemas in Lagos? What do you think can be done to make it easier if any?

At the end of the interviews, two user personas were identified from the group of participants and created for Project Laolu. I selected these user personas to cut across gender, occupation frustrations and motivation.

Client Persona: Fred Osheku
Client Persona: Adekemi

Now it was time to truly identify the problem Laolu was going to solve.

Phase 2: What is my project solving?

This was done by identifying the problem statements peculiar to each user.

  1. Fred Osheku] is a [movie lover] who needs [to watch a movie without standing on a queue] because [he wants to enjoy the experience to the fullest].
  2. [Adekemi] is a [busy executive] who needs [social proof before seeing a movie] because [she wants to enjoy quality time with her family].

With these problem statements and using a proven formula from the Google UX design program, I identified the goal statements for Project Laolu.

  1. Our movie app will let users book tickets in advance which will affect users who want to order tickets from home by letting users skip the physical queues and save time. We will measure effectiveness by tracking tickets sold through the app.
  2. Our movie app will let users provide social proof which will affect users who want to spend quality movie time with their friends and family by allowing the user compare movies and time slot in cinemas

With the problem and goal statements now clearly defined.  The big question is… How can Laolu satisfy the needs of Fred and Adekemi in the easiest way possible?

Phase 3: Solving the Problem.

To satisfy the problem, I created a user journey map. This map will show how Fred will get from point A – the need to watch a movie to point B – watching the movie. This map contains a task list at each checkpoint, feelings Fred could have and opportunities I could improve at each checkpoint.

User Journey Map for Project Laolu

Phase 4: Building the movie app

With the destination and journey now in clear, I designed the screens of Laolu. This included the sign-ups, movie ticket, amongst others.

Figma was used for designing the UI of the app. Photos used in the screens are movies as at the time of this project (I optimistically added a movie not yet in the cinemas)

UI Screens for “New User” section
UI Screens for “My Profile” section
UI Screens for “My Ticket” section
UI Screens for “My Wallet” section

And project Laolu was officially complete!!!

P.S: Project Laolu has not been implemented an app for real-life usage yet. Nonetheless, the prototype was shared with positive feedback from users.

Prototyping the Laolu app
Re-imagining movie booking experience with the Laolu app

Interested in hiring me for a UX project? Then contact me right away and let’s get started.

[email protected]